Document Type
Article
Publication Date
10-4-2020
Publication Title
Feminist Media Studies
Volume
20
Issue
8
Pages
1319-1323
Publisher Name
Taylor and Francis
Abstract
In this essay, we interrogate the boundary between the highly controlled Hollywood celebrity star system and the highly liberated social media influencer. By examining the case of Lil Miquela, a virtual social media influencer created through computer-generated imagery (CGI), we introduce the notion of a re-imagined virtual star system, which is defined by techno-human cultural intermediaries and the non-agentic persona as property. The virtual star system calls attention to contradictions between the real and the artifice and questions the significance of authenticity in both celebrity practice and the influencer industry.
Recommended Citation
Drenten, Jenna M. and Brooks, Gillian. Celebrity 2.0: Lil Miquela and the Rise of a Virtual Star System. Feminist Media Studies, 20, 8: 1319-1323, 2020. Retrieved from Loyola eCommons, School of Business: Faculty Publications and Other Works, http://dx.doi.org/10.1080/14680777.2020.1830927
Creative Commons License
This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 License.
Copyright Statement
© Informa UK Limited, 2020.
Comments
Author Posting © Informa UK Limited., 2020. This is the author's version of the work. It is posted here by permission of Informa UK Limited. for personal use, not for redistribution. The definitive version was published in Feminist Media Studies, Volume 20, Issue 8, October 2020. https://doi.org/10.1080/14680777.2020.1830927