Document Type


Publication Date


Publication Title

Journal of Information, Communication and Ethics in Society







Publisher Name

Emerald Publishing



This paper aims to engage with the social issues emerging from the increasing reliance upon app-driven services, as they pertain to precarious labor and ethical standpoints in a digital era. Popular ride services such as Uber have been lauded for bringing much needed transportation services that are superior to expensive taxis or unpleasant or inaccessible public transit.


As a result of over three years of ongoing research and analysis, this paper is a comprehensive assessment of a number of social issues facing the integration of practices both signified and enacted in an economy driven by apps such as Uber. While these companies are indeed profitable, questions remain as to just how much of a panacea these practices actually herald.


Findings indicate that privatization and a lack of labor regulation may present a significant savings to the user, but full cost economics suggest that the social and environmental costs require consideration.

Research limitations/implications

The recommendations here refer to the ethical considerations forwarded in this paper and serve to open up dialog to further discuss the persistent issues facing a precarious future.

Practical implications

In terms of practical implications, there is a point of tension between governmental/regulatory bodies, disruptive innovators and users.

Social implications

Stakeholders of all stripes are scrambling to keep up with the pace and problematics of digital innovations and an inclusive critical dialog on app-driven services has yet to become a priority.


The original value of this analytical framework from a social justice perspective stands to catalyze action on a number of pervasive social issues surrounding digital ethics and policy.




Author Posting. © Emerald Publishing Limited 2018. This article is posted here by permission of Emerald Publishing Limited for personal use, not for redistribution. The article was published in the Journal of Information, Communication and Ethics in Society, Volume 16, Issue 3, August 13th 2018,

Creative Commons License

Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 License
This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 License.