Document Type

Article

Publication Date

1-2012

Publication Title

International Journal of Business Insights & Transformation

Volume

4

Issue

3

Pages

74-79

Publisher Name

International Journal of Business Insights & Transformation

Abstract

We propose that Ken Wilber’s (2000) integral theory can serve as a new paradigm by which to view the organization and present a broader view of the roles and responsibilities of business. Through an integral theory of the firm, we see individual desires, capabilities and limitations, economic profit and humanitarian interest working in synergy to maximize firm performance. This holistic approach is innovative and is presented as a way to redefine the existence, boundaries, and organization of the firm and to show how organizations can become more ecologically sustainable, socially responsible, and economically competitive. An integral theory of the firm allows metatriangulation of various theoretical approaches, simultaneous consideration of multiple levels of analysis, simultaneous pursuit of market and non-market strategies, and challenges existing paradigms.

Identifier

0974-5874

Comments

Author Posting © International Journal of Business Insights & Transformation, 2012. This article is posted here for personal use, not for redistribution. The article was published in International Journal of Business Insights & Transformation, Vol. 4, Iss. 3, January 2012, http://www.ijbit.org/home

Creative Commons License

Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 License
This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 License.

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