Major
Business Administration
Anticipated Graduation Year
2022
Access Type
Open Access
Abstract
Chicago Farmers Market Collective is an organization made up of 50+ farmers markets in the city of Chicago. Team Rocket utilizes methods of market research and design thinking to target their business question of ‘how might we create a cohesive brand?’ We’ve focused on creating a new social media structure and strategy for CFMC while keeping in mind and researching our 7 Research Objectives in the heart of everything we do.
Community Partners
Chicago Farmers Market Collective
Faculty Mentors & Instructors
Stacy Neier Beran
Creative Commons License
This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 License.
Chicago Farmers Market Collective Market Research & Branding
Chicago Farmers Market Collective is an organization made up of 50+ farmers markets in the city of Chicago. Team Rocket utilizes methods of market research and design thinking to target their business question of ‘how might we create a cohesive brand?’ We’ve focused on creating a new social media structure and strategy for CFMC while keeping in mind and researching our 7 Research Objectives in the heart of everything we do.