Major
Business Administration
Anticipated Graduation Year
2023
Access Type
Open Access
Abstract
To test the relationship between player nationality and social media engagement, a differential analysis was performed with the results proving to be inconclusive. The differential analysis found there to be an average difference in nationality and origin of interactions, or mentions, of 39.37 percentage points for the five leagues in the 2021-2022 season. This suggests that a relationship between player nationality and origin of social media interactions potentially exists but also requires consideration of many other factors.
Faculty Mentors & Instructors
Anne Reilly, Professor, Quinlan School of Business
Creative Commons License
This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 License.
Exploration of Player Nationality in European Football
To test the relationship between player nationality and social media engagement, a differential analysis was performed with the results proving to be inconclusive. The differential analysis found there to be an average difference in nationality and origin of interactions, or mentions, of 39.37 percentage points for the five leagues in the 2021-2022 season. This suggests that a relationship between player nationality and origin of social media interactions potentially exists but also requires consideration of many other factors.