Presentation Title

CFMC Consulting Design

Major

Business Administration

Anticipated Graduation Year

2021-2022

Access Type

Open Access

Abstract

CFMC is a group of independent farmers market managers and directors that operate within the city of Chicago. They have the common goal to educate their consumers and provide access to locally grown, nutritious food. During our project, we sought to determine how to properly digitally educate CFMC’s end users. Through creative design processes and collecting qualitative and quantitative data, we worked towards understanding how to enhance client experiences and needs.

Community Partners

Chicago Farmers Market Collective

Faculty Mentors & Instructors

Stacy Neier Beran, Senior Ignatian Lecturer, Marketing Department for Quinlan

Supported By

Elsa Jacobson, Stephanie Jokich from South Loop Farmers Market

Creative Commons License

Creative Commons License
This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 License.

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CFMC Consulting Design

CFMC is a group of independent farmers market managers and directors that operate within the city of Chicago. They have the common goal to educate their consumers and provide access to locally grown, nutritious food. During our project, we sought to determine how to properly digitally educate CFMC’s end users. Through creative design processes and collecting qualitative and quantitative data, we worked towards understanding how to enhance client experiences and needs.